Augmented Reality App Lets You Play With BMW’s Art Cars
BMW’s Art Car program has been in existence since 1975, when Le Mans driver and art lover Hervé Poulain and BMW Motorsport founder Jochen Neerpasch convinced Alexander Calder to create a design for Poulain’s 3.0 CSL race car. Nineteen artists have since created Art Car models, including luminaries such as Frank Stella, Andy Warhol, Robert […]
