GM Sues Ford over BlueCruise Name For Hands-Free Driving Tech
General Motors filed a lawsuit Friday in a California federal court accusing Ford of trademark infringement and unfair competition. GM says that the BlueCruise name that Ford chose for its hands-free driving technology is too similar to Super Cruise, GM’s driver-assistance system, and Cruise, GM’s autonomous vehicles division. Ford says that “cruise” is a common […]
